Ben Lardy

Billings, MT | 

Download Resume PDF

What made you want to become a graphic designer?

“When I went to college, I realized how creative my immediate family and relatives were. I knew I wanted to do something I love every day for a job. I looked into design at MSU, and it really felt like I could pursue something of the sort. I have always loved illustration, so I figured I could turn that interest into a profession.”

What are your favorite aspects of being a designer?

“Freedom, intuitiveness, and space. I remember reading how there’s a bunch of bad design in the world, and now there’s more of a call for turning bad design into good design, rather than just designing. I think that’s really interesting: how people are being miscommunicated to, or getting the wrong interpretation. I think fixing that is pretty important.”

Do you think school has helped prepare you for entering the real world?

“For the first part, yes; in more ways than one. At the same time, I’m curious to see if our professors have been fairly nice to us when they critique us compared to an atmosphere in the real world where I’m going to be destroyed. I don’t think we’ve ever been in annihilated yet.”

How would you describe your process when working on a project?

“I like to start by figuring out what the problem is, who I’m trying ot solve the problem for, who they are. I did have to change my process for thesis because I found myself being really self-critical, and over-critical, as opposed to being more satisfied if I was just doing it for someone else. I like incorporating a lot more people to give me feedback. Being less critical of myself is important, because then I just never get anything done: I’ll draw a bunch of stuff, but then it just sits there 'cause I don’t like it.”

Would you say that you have a personal design "style" in your work?

“It's heavily illustration-based. My goal is to draw cool stuff: I think thesis helped expose a lot of my weaknesses as well, which is a good thing, because now I’m figuring that out.”

For designers, do you believe it's more important to work on projects you're passionate about or take whatever work is available?

“I think it is a good idea to pursue those people who have your similarities. But as I can imagine, there comes a time when you just need to put food on the table: so it’s more about balance, I guess.”

The graphic design industry is doing more digitally-based work these days: are you excited about the evolution of design, or do you like more traditional mediums?

“I’m excited for that, and it directly affects me. I think as far as digital goes, it’s on a completely different level. It’s kind of scary because, in a sense, design could be washed out or generalized easily with mass consumption. I just think it might come to a point where anyone can become a graphic designer: more and more people know what Photoshop is, and since it’s becoming more simplified, it worries me that it could generate more bad design.”

Do you have any favorite designers, artists, or resources you like to get inspiration from?

Lost At E Minor: I look at it almost everyday. Aubrey Beardsley-- I like the flat color and negative space.”

What are your plans for the future?

“The future is a scary place. I want to design cool stuff for cool people... and to somehow save the world.”

example2 example2 example2 example2 example2 example2